SUSTAINABILITY
Our Ethical Statement
We are proud to be an ethical brand.
WHAT MAKES US ETHICAL?
K-Class is about thinking of others.
We have a role to play in the way that we can make an impact on society, by utilising every collection as a way to create awareness and address social challenges.
A cause inspires every collection and our support consists of donating a percentage of the sales towards specific charities to help them continue their mission.
Our first launch, the Vintage Collection seeks to raise awareness about mental health.
Our second launch, the Valiant Collection is aimed to help those men and women that served our country: veterans.
Our most recent launch, the Vantage Collection, aims to plant a tree for every product sold, in order to fight against the climate change.
CLIMATE CHANGE
Vantage Collection
The Vantage Collection is all about perspective. We wanted to offer an advantageous point of view on our products.
Swap your badges as you wish…
This collection is characterised by badges that can be swapped around for another badge of your choosing by simply undoing the buttons and then, connecting to a different badge. Some include designs with the templates of each piece of clothing, the exact location of where our products are first thought of and finalised, and the true definition of K-Class. More badges will be released in the near future.
In our aim to keep our promise to be an ethical brand, for every product sold, one tree will be planted! We are working with THG (more:trees), a charity whose goal is to help businesses and individuals take impactful climate action to secure the future of our planet now and for generations to come.
Together, we can make small contirbutions that can impact meaningfully.
VETERANS
Valiant Collection
The Valiant Collection is our second launch. It is dedicated to those who, we believe cannot be forgotten. The Armed Forces veterans served our country and deserve to be supported.
At K-Class, we want to give something back for their service; we want to appreciate them with a collection featured with army-inspired details. It includes camo patterns and a customised badge to represent it.
In our aim to remember those who had the strength to serve our country, we are happy to say that we will donate 5% of every sale in the Valiant Collection to Help for Heroes, a charity that supports those who have served our country and have been injured in the line of duty, and to their families.
With your help, we can make a small difference to those men and women who had to leave their homes and whose lives have changed forever.
MENTAL HEALTH
Vintage Collection
The first launch of K-Class is the Vintage Collection. It consists of a limited collection of polo shirts. We see this collection as a representation of elegance and comfort, and to help reminisce the polo history of the past 100 years.
The polo shirt has been conceived, not only as an iconic status symbol, but a lifestyle, and its popularity has been relentless since the decade of 1950s.
The Vintage Collection is distinguished by a feature in particular. Some of the garments have a hem tag on the bottom which reveals a message on the inside: “Simplicity is the ultimate sophistication”, quote of Leonardo Da Vinci.
We chose this message to state that embracing the philosophy of simplicity can change people´s lives. We believe that living a simple life, taking simple steps each day will reduce emotional stress. It can improve our mood and social well-being. This doesn’t mean that being simple is banal, it is elegant instead.
“Sophistication” has come to mean someone who displays good taste, wisdom and subtlety. That’s exactly what this collection is about. These tops reflect simplicity and sophistication combined. The hem tag with the message inside reflects what some people might not say out loud; it represents our support for mental health.
Mental health issues are impacting a large proportion of the population, and we are passionate about working to improve awareness and reduce stigma, which is unfortunately still commonly observed.
During the K-Class Vintage Collection, we will donate 5% of each top sale to Mind, a charity that provides advice and support to empower anyone experiencing a mental health problem. With your help, we can make a small difference about a subject that is impacting our society and it has become one of the main causes of the burden of stress worldwide.
Have any questions?
Get in touch with us! Send us an email at:
support@k-class.co.uk